JUNE . 26 . 2018

Johan Cruyff Institute Lecture


Founder and Managing Director of ILC Sports Igor Liporase Clare, was recently honoured with attending the Johan Cruyff Institute in Barcelona as a guest lecturer. Top level professionals from all around the world gathered to discuss the latest trends in the football markets at The Football Industry Insights Programme.

The one-week programme which commenced on 11th June, gave the participants the opportunity to learn about the football industry and network with key individuals from across the sector. A diverse range of professionals represented a panel during the seminars, who all came together to discuss the contemporary issues affecting global and specific football markets. The main topics that were discussed in detail, involved Club Management, Fan Engagement, eSports, Media, Performance Analysis, Player Transfers and Football Retail.
ILC Sports were invited to close the second day of seminars, with a lecture focused around Fan Engagement and case studies from experience working at Premier League and Champions League match-days. The presentation was an insight into Igor’s experience at several football clubs in Europe, including Liverpool Football Club, AD. Alcoron (Spain) and current Premier League Champions – Manchester City Football Club.
The whole experience at the Institute was very thought-provoking and a great opportunity to come together, with other industry professionals from around the globe. The below list includes some of those to participated in the event, along with Igor.
Carlos Bargalló
(Sports Tehnology & Innovation at FC Barcelona)

Tom Worville
(Data Scientist at Opta)

Gretar Steinsson (Technical Director at Fleetwood Town FC)

Bas Schnater
(Fan Engagement and CRM Coordinator at ZA Alkmar)

Julien Lepron
(Customer Experience Manager at Paris Saint-Germain)

Oke Gottlich
(President at FC St. Pauli)

Adrian Filby
(Commercial Director at Celtic FC)



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